Website · Personal branding · Finance
Edgar Barleben A website for a financial adviser
A financial coach from Gummersbach needed a website that puts him as a person at the centre – because with money, clients choose a person, not a logo.
The situation
In financial advice, trust is everything. Prospects want to know who advises them, how he works and what other clients say – before they talk about retirement or wealth building.
At the same time the website had to address two audiences: clients looking for advice and people who want to start a career in financial advice themselves.
What we built
The solution.
The person in focus
A calm, bright design with a large portrait, a clear message and the core values secure, transparent and individual.
Advisory topics
Wealth building, retirement planning, insurance and holistic financial concepts explained clearly.
Reviews & careers
Dedicated sections for client reviews and for people interested in a career in financial advice.
Appointment in one click
A prominent appointment button and contact options on every page.
Result
Prospects get to know the adviser before the first meeting and book an appointment directly. The website also serves as the first point of contact for new colleagues.
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