Knowledge that brings enquiries.

Clear answers to the questions businesses ask us most – about costs, legal duties, Google and automation.

Illustration: Telegram bot showing a new customer enquiry with buttons on a smartphone

AI & Automation8 min read

Telegram Bot for Business: What It Does, What It Costs and Who It Suits

New enquiries sit in the inbox for hours, technicians send photos via private chats, appointments get chased by phone. A small bot sorts out exactly these processes – without new software anyone has to learn first.

AI & Automation4 min read

Office Automation: Efficiently Sort & Manage Inquiries

Learn how to sort recurring inquiries without extra staff. Use the human-in-the-loop approach to save time while maintaining full control.

Illustration: AI assistant helping a trade business with enquiries, quotes and reports

AI & Automation9 min read

AI in small businesses: 7 practical uses that save time right away

Artificial intelligence isn't just for large corporations. In small businesses, paperwork eats up hours every week – and that's exactly where AI helps fastest. Here are seven uses that have proven themselves in practice, with an honest look at effort and limits.

Illustration: old and new company website side by side with redirect arrows

Websites That Win Enquiries9 min read

Website relaunch: 8 warning signs your website is costing you customers

A website can be online and still give away jobs every single day. Here are the eight most common warning signs – and how to relaunch without throwing away the Google rankings you worked hard to build.

Google & Visibility8 min read

Set up and optimise your Google Business Profile: step by step to more local customers

Search for “electrician near me” and the first thing you see is a map with three businesses – above any website. Whether yours appears there depends largely on one free tool: the Google Business Profile. Here is how to set it up properly.

Illustration: cost breakdown for a business website

Costs & Planning8 min read

How much does a website cost in 2026?

You’ll see everything from “free” to €20,000. We break down what goes into the price of a business website, which running costs come on top – and how to spot a fair quote.

Illustration: tradesperson’s website on a smartphone with an enquiry button

Websites That Win Enquiries9 min read

Websites for tradespeople: 9 things that really bring in enquiries

Plenty of trade businesses have a website – but it doesn’t make the phone ring. What’s usually missing isn’t flashy effects but a few simple things customers look for before they pick up the phone.

Illustration: checklist with section symbols for a legally compliant website

Legal & Security10 min read

Legal requirements for business websites in 2026

Impressum, data protection, cookies and, since June 2025, accessibility too: we explain in plain English what a business website in Germany needs – and where the typical cease-and-desist (Abmahnung) traps lie.

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